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Email tracking preferences
To help us provide relevant email communications, Viridien may use email tracking technologies, including pixels and tracked links, to understand whether emails are opened, identify topics of interest, adapt future content and frequency, monitor deliverability, and manage inactive contacts.
What we use email tracking for
Analyzing email open rates to manage our mailing list
Viridien and its email service provider, HubSpot, use an invisible tracking pixel to understand whether and when emails are opened. This helps us monitor email deliverability and take necessary actions, including adjusting email frequency and identifying inactive contacts for removal where appropriate.
Analyzing link clicks to improve our communications
Viridien and its email service provider, HubSpot, use tracked links to understand whether links in emails are clicked and which content recipients interact with. This helps us identify relevant topics and adapt future communications accordingly.
You can withdraw your consent for email tracking pixels while continuing to receive marketing communications. Update your tracking preferences.
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